Lines worth copying by hand.

289 quotes from more than a hundred books, logged since 2020 — one card at a time. Starred ones are favorites. Search, filter by topic or book, or browse the bookshelf they came from.

All 289 quotes, newest first.

Quote 1 / 289 ★ 2021
“Focusing Illusion: Nothing in life is as important as you think it is, when you are thinking about it.”
— Daniel Kahneman, Thinking, Fast and SlowOn the shelf →

  1. “Focusing Illusion: Nothing in life is as important as you think it is, when you are thinking about it.”Daniel Kahneman, Thinking, Fast and Slow ★
  2. “Duration Neglect: Counting all positive and negative memories as equal even though the length of positive far outweighs the length of the negative times.”Daniel Kahneman, Thinking, Fast and Slow ★
  3. “Prospect Theory: Highly unlikely events are either ignored or over-weighted.”Daniel Kahneman, Thinking, Fast and Slow
  4. “People dislike risk. Even if the expected return is lower, if it has less risk they will take it. Most choices are not based on dollar value, but the psychological values of emotion on outcomes. Their 'utility' is based on the history/reference point of wealth, not the possible outcomes.”Daniel Kahneman, Thinking, Fast and Slow
  5. “Planning Fallacy: Tendency to underestimate the amount of time/money it will take to complete a task - even if it contradicts our experiences.”Daniel Kahneman, Thinking, Fast and Slow
  6. “We constantly overestimate the role of skill and underestimate the role of luck.”Daniel Kahneman, Thinking, Fast and Slow ★
  7. “When given context on a person or occurrence we believe it is more likely than an event or outcome that is less detailed.”Daniel Kahneman, Thinking, Fast and Slow
  8. “Representativeness = associating someone's attributes with a predetermined stereotype.”Daniel Kahneman, Thinking, Fast and Slow
  9. “Representativeness will always overpower logic in all aspects of reasoning.”Daniel Kahneman, Thinking, Fast and Slow
  10. “Anchoring as Priming Effect: Did Gandhi die before or after the age of 30? -> 30 is a young age but why would the number be too far off the actual number... he died at 78.”Daniel Kahneman, Thinking, Fast and Slow
  11. “Anchoring by Adjustment: When was George Washington President? -> You know it had to be after 1776... then adjust.”Daniel Kahneman, Thinking, Fast and Slow
  12. “The world in our heads is not a precise replica of reality.”Daniel Kahneman, Thinking, Fast and Slow ★
  13. “A dramatic or traumatic event temporarily increases the availability of its category!”Daniel Kahneman, Thinking, Fast and Slow
  14. “Intensity Matching: Allows your brain to compare things that seem they should not be comparable.”Daniel Kahneman, Thinking, Fast and Slow
  15. “All headlines do is satisfy our need for coherence with current events or outcomes.”Daniel Kahneman, Thinking, Fast and Slow
  16. “Cognitive Ease = Familiarity is not easily distinguished from truth”Daniel Kahneman, Thinking, Fast and Slow
  17. “In the economy of ACTION, EFFORT is the cost.”Daniel Kahneman, Thinking, Fast and Slow
  18. “System 1: automatic, quickly, no effort System 2: complex computations, choice, concentration”Daniel Kahneman, Thinking, Fast and Slow
  19. “What are my goals? Who are they? What will it take to persuade them?”Stuart Diamond, Getting More
  20. “Understand the picture in their head.”Stuart Diamond, Getting More ★
  21. “Every relationship in your life except in your family began as a transaction. Start conversations with people.”Stuart Diamond, Getting More
  22. “How is my value to the company being calculated?”Stuart Diamond, Getting More ★
  23. “Bargaining Range: The range between the most the buyer will pay and least the seller will accept.”Stuart Diamond, Getting More
  24. “Understand who the other person is, understand his concerns and perceptions, his needs and intangibles. Trade items of unequal value.”Stuart Diamond, Getting More
  25. “The information you collect from others gives you the ability to better meet your goals and fulfill your needs. Remember, it is not about gaining power at the expense of others. You having more does not mean less for the other person. The pie is expanded.”Stuart Diamond, Getting More ★
  26. “Naming bad behavior without making yourself the issue is powerful because it turns the other party's entire being against them - all the focus is on them.”Stuart Diamond, Getting More
  27. “If you don't know the standards of the other side, you should ask.”Stuart Diamond, Getting More
  28. “Almost everything you say in a negotiation should be a question. Try turning your statements into questions. Questions also give the other party a better chance to participate in the conversation.”Stuart Diamond, Getting More
  29. “False-Consensus Effect: Assuming that everyone else reacts to things the way that you do.”Stuart Diamond, Getting More ★
  30. “He's not even listening to you until you start where he is.”Stuart Diamond, Getting More
  31. “Trust is a feeling of security that the other person will protect you. With some trust, another person will help you until it's too risky for them or a better opportunity comes along. With a lot of trust, the other party will sometimes help you even if it harms them.”Stuart Diamond, Getting More ★
  32. “Making a personal connection means you have to focus on other people, not just yourself, bringing them into a conversation with you.”Stuart Diamond, Getting More
  33. “The negotiation process is 55% People, 37% Process, 8% Substance”Stuart Diamond, Getting More
  34. “Everything is Situational: 1. What are my goals? 2. Who are 'they'? 3. What will it take to persuade them?”Stuart Diamond, Getting More
  35. “Small Steps: Don't be greedy If you can increase your success rate by even a few percent in your negotiations with others, you will be fabulously more successful.”Stuart Diamond, Getting More
  36. “You: Your attitude, credibility, transparency Be a problem-solving negotiator Be in a good mood Be 'straight' Ask for criticism”Stuart Diamond, Getting More
  37. “Goals: You negotiate to meet goals. Are my actions meeting my goals?”Stuart Diamond, Getting More
  38. “Negotiation is the process of meeting your goals when dealing with another person: 1. Forcing people to do what you want them to do. 2. Getting people to think what you want them to think. 3. Getting people to perceive what you want them to perceive. 4. Getting people to feel what you want them to feel.”Stuart Diamond, Getting More
  39. “The 'Common Enemy' Tool: Members work together when they face an opponent, although they otherwise have little in common.”Stuart Diamond, Getting More
  40. “Life, like poker, is one long game, and there are going to be a lot of losses, even after making the best bets.”Annie Duke, Thinking in Bets
  41. “Imagining a successful future and backcasting from there is a useful exercise.”Annie Duke, Thinking in Bets
  42. “We are more likely to make choices consistent with our long-term goals when we can get out of the moment and engage our past- and future-selves.”Annie Duke, Thinking in Bets
  43. “Perfect Group Construction: A focus on accuracy, objectivity, and truthseeking Accountability Openness to a diversity of ideas”Annie Duke, Thinking in Bets
  44. “There are some situations where people aren't seeking the truth.”Annie Duke, Thinking in Bets ★
  45. “Thinking in bets is a smart way to start building habits that achieve our long-term goals. It triggers a more open-minded exploration of alternative hypotheses, of reasons supporting conclusions 'opposite' to the routine of self-serving bias.”Annie Duke, Thinking in Bets
  46. “The systematic errors in the way we field the outcomes of our peers comes at a real cost. We lose compassion for others.”Annie Duke, Thinking in Bets
  47. “Declaring our uncertainty in our beliefs to others makes us more credible communicators and invites people to be our collaborators.”Annie Duke, Thinking in Bets
  48. “All decisions are bets.”Annie Duke, Thinking in Bets
  49. “Thoroughly conscious ignorance is the prelude to every real advancement in science.”Annie Duke, Thinking in Bets
  50. “Trouble follows when we treat life decisions as if they were chess decisions. Life is like poker. Poker is a game of incomplete information.”Annie Duke, Thinking in Bets
  51. “I always wondered why somebody didn't do something about that. Then I realized I was somebody.”Lily Tomlin
  52. “Focus on the critical few, not the significant many.”Mac Anderson & Tom Feltenstein, Change is Good... You Go First
  53. “Before we build a better mousetrap, we need to find out if there are any mice out there.”Mac Anderson & Tom Feltenstein, Change is Good... You Go First
  54. “Inspiration is a magical thing, a productivity multiplier, a motivator. Inspiration is a now thing. If it grabs you, grab it right back and put it to work.”Jason Fried & David Hansson, Rework ★
  55. “Sound like You: Think about one person and write for them. Writing for a mob leads to generalizations and missing the mark.”Jason Fried & David Hansson, Rework
  56. “Failing to trust employees can be awfully expensive.”Jason Fried & David Hansson, Rework
  57. “Don't be afraid to give a little away for free. Be confident in what you're offering, and know people will come back for more.”Jason Fried & David Hansson, Rework
  58. “If there's a request that you keep forgetting, that's a sign that it isn't very important. The really important stuff doesn't go away.”Jason Fried & David Hansson, Rework
  59. “Reasons to Quit: Why are you doing this? What problem are you solving? Is this actually useful? Are you adding value? Will this change behavior? Is there an easier way? What could you be doing instead? Is it really worth it?”Jason Fried & David Hansson, Rework
  60. “Focus on what won't change.”Jason Fried & David Hansson, Rework ★
  61. “Build half a product, not a half-assed product.”Jason Fried & David Hansson, Rework
  62. “A workaholic is not a hero, a hero is already home because they figured out a faster way to get things done.”Jason Fried & David Hansson, Rework
  63. “'That won't work in the real world.' Well, the real world sounds awful, it's filled with pessimistic people who assume society isn't ready for a capable change.”Jason Fried & David Hansson, Rework
  64. “Capacity Building - 'building a strong base that can be added upon rapidly from multiple sources' Find people who are willing to completely restart when a new, more effective/safer method is discovered.”Nick Bostrom, Superintelligence
  65. “Strategic Analysis - 'crucial consideration' Look for ideas/arguments with the potential to change our views.”Nick Bostrom, Superintelligence
  66. “We want to focus on problems that are not only important but urgent in the sense that their solutions are needed prior to the intelligence explosion.”Nick Bostrom, Superintelligence
  67. “If we know how to solve the value-loading problem, how do we decide what values should be loaded? What would we want a superintelligence to want?”Nick Bostrom, Superintelligence
  68. “Wireheading could be caused from using reward systems in parenting... causing kids to value the wrong things just to achieve the 'pleasure' response.”ZT
  69. “Wireheading - artificial stimulation of the brain to experience pleasure, through direct stimulation of an individual's brain reward or pleasure center. Also, any kind of method that produces 'counterfeit utility' by producing a good feeling, but that fails to realize what we value.”Nick Bostrom, Superintelligence
  70. “Rate of change in intelligence = Optimization Power/Recalcitrance.”Nick Bostrom, Superintelligence
  71. “Three Forms of Superintelligence: 3) QUALITY - A system that is at least as fast as a human mind and vastly qualitatively smarter.”Nick Bostrom, Superintelligence
  72. “Three Forms of Superintelligence: 2) COLLECTIVE - A system composed of a large number of smaller intellects such that the system's overall performance across many very general domains vastly outstrips that of any current cognitive system.”Nick Bostrom, Superintelligence
  73. “Three Forms of Superintelligence: 1) SPEED - A system that can do all that a human intellect can do, but much faster. 'much' = orders of magnitude faster.”Nick Bostrom, Superintelligence
  74. “Superintelligence - any intellect that greatly exceeds the cognitive performance of humans in virtually all domains of interest.”Nick Bostrom, Superintelligence
  75. “Human-level Machine Intelligence (HLMI): one that can carry out most human professions at least as well as a typical human My Predictions: 10% Chance : 2025 50% Chance : 2038 90% Chance : 2075”ZT
  76. “A super intelligent AI will be the last and greatest invention of the human race. Making machines extremely good at one task is one thing, but programming them to do the things a human does 'without thinking' is much harder. -Common Sense -Natural Language Understanding”ZT
  77. “To attract good luck, it is necessary to take advantage of opportunities.”George S. Clason, The Richest Man in Babylon
  78. “I found the road to wealth when I decided that a part of all I earned was mine to keep.”George S. Clason, The Richest Man in Babylon
  79. “I think I want to do behavioral economics for the rest of my life. Combining my analytical thinking with my curiosity for why people do the things they do.”ZT ★
  80. “Think how hard physics would be if particles could think.”Dan Ariely, Predictably Irrational
  81. “When the medium of exchange is nonmonetary, our ability to rationalize cheating and/or stealing increases by leaps and bounds. These nonmonetary circumstances let us bypass our conscience and freely explore the benefits of dishonesty.”Dan Ariely, Predictably Irrational
  82. “The happiest people in the world are the people most comfortable with uncertainty.”ZT
  83. “Take into account the consequences of not deciding.”Dan Ariely, Predictably Irrational
  84. “Try to view all transactions as if you were a non-owner, putting some distance between myself and the item of interest.”Dan Ariely, Predictably Irrational
  85. “Three Quirks of Human Nature (Ownership) We fall in love with what we already have. We focus on what we may lose, rather than what we may gain. We assume other people will see the transaction from our perspective.”Dan Ariely, Predictably Irrational
  86. “Global. Geographic. Network Flywheel.”ZT
  87. “When money was mentioned, people used market norms and found the offer lacking, relative to their market salary. When no money was mentioned they used social norms and were willing to volunteer their time. A gift, even if equal to the value of the dollar amount you would give, will work vastly better.”Dan Ariely, Predictably Irrational
  88. “Most transactions have an upside and a downside, but when something is 'FREE!' we forget the downside... Humans are intrinsically afraid of loss, and the real allure of 'FREE!' is tied to this fear.”Dan Ariely, Predictably Irrational
  89. “Sometimes we want our decisions to have a rational veneer when, in fact, they stem from a gut feeling - what we crave deep down.”Dan Ariely, Predictably Irrational
  90. “Most people don't know what they want unless they see it in context. Everything is relative, and that's the point.”Dan Ariely, Predictably Irrational
  91. “The greatest gifts of leadership are its challenge to remember who we are and the opportunity to become the grown-ups we were meant to be.”Jerry Colonna, Reboot
  92. “Retrieve the Treasure: What am I not saying that needs to be said? What am I saying that is not being heard? What is being said that I am not hearing?”Jerry Colonna, Reboot
  93. “We might maintain structures not in our best interest because they serve this sort of larger wish for love, safety, and belonging.”Jerry Colonna, Reboot
  94. “If there's an outsized reaction - negative or positive - chances are you're operating from your shadow.”Jerry Colonna, Reboot
  95. “Remembering Who YOU Are Chapter 4”Jerry Colonna, Reboot
  96. “Have courage to be still in the face of uncertainty.”Jerry Colonna, Reboot
  97. “What are you not saying that needs to be said?”Jerry Colonna, Reboot
  98. “We forge our TRUEST IDENTITY by putting our heads into the mouths of the scariest demons, the realities of our lives. Only by facing these can we transform the energy that is the source of our aggression/confusion/struggle.”Jerry Colonna, Reboot
  99. “I am not what has happened to me, I am what I choose to become.”Jerry Colonna, Reboot ★
  100. “Characteristics of a Disruptive Technology: They are simpler and cheaper and lower performing. They generally promise lower margins, not higher profits. Most profitable subset of customers for a leading firm generally can't use and don't want them. They are first commercialized in emerging or insignificant markets.”Clayton M. Christensen, The Innovator's Dilemma
  101. “Disruptive technology should be framed as a marketing challenge, not a technological one.”Clayton M. Christensen, The Innovator's Dilemma
  102. “Management must submit to the stigma of a weaker short-term bottom line when TRUE growth opportunities are available.”Philip A. Fisher, Conservative Investors Sleep Well
  103. “Questions to ask when faced with a disruptive technological change: What organization best serves disruptive innovations? Create a subdivision that is independently focused on that product/value network.”Clayton M. Christensen, The Innovator's Dilemma
  104. “Questions to ask when faced with a disruptive technological change: What should be our product, technology, and disruption strategies? Looking to produce a performance oversupply.”Clayton M. Christensen, The Innovator's Dilemma
  105. “Questions to ask when faced with a disruptive technological change: Where is the market for _____? Acknowledge it can't be used in mainstream right now/immediately. It's not in an established market.”Clayton M. Christensen, The Innovator's Dilemma
  106. “Questions to ask when faced with a disruptive technological change: How can we know if a technology is disruptive? Graph the trajectories of performance improvement demanded in the market vs. performance improvement supplied.”Clayton M. Christensen, The Innovator's Dilemma
  107. “Buying Hierarchy: 1) Functionality - only product in the market 2) Reliability - two or more products, so the best 3) Convenience - most convenient to deal with 4) Price - last phase before the next performance oversupply”Clayton M. Christensen, The Innovator's Dilemma
  108. “Sound managerial decisions are at the very root of their impending fall from industry leadership.”Clayton M. Christensen, The Innovator's Dilemma
  109. “Sustaining technologies fail, and the businesses that use them, because the ~new~ or ~niche~ disruptive technologies don't benefit their CURRENT value network.”Clayton M. Christensen, The Innovator's Dilemma
  110. “The downfall of a great company: Clearly, they were technologically capable of producing _________. Their failure resulted from delay in making the strategic commitment to enter the emerging market...”Clayton M. Christensen, The Innovator's Dilemma
  111. “Sustaining Technology Changes Sustained or reinforced established trajectories of product performance improvement.”Clayton M. Christensen, The Innovator's Dilemma
  112. “The question is, is the company using/supporting sustaining technologies or disruptive technologies?”Clayton M. Christensen, The Innovator's Dilemma
  113. “The Secret Question: Have you identified a unique opportunity that others don't see?”Peter Thiel, Zero to One
  114. “The Durability Question: Will your market position be defensible 10 and 20 years into the future?”Peter Thiel, Zero to One
  115. “The Distribution Question: Do you have a way to not just create but deliver your product?”Peter Thiel, Zero to One
  116. “The People Question: Do you have the right team?”Peter Thiel, Zero to One
  117. “The Monopoly Question: Are you starting with a big share of a small market?”Peter Thiel, Zero to One
  118. “The Timing Question: Is now the right time to start?”Peter Thiel, Zero to One
  119. “The Engineering Question: Breakthrough technology instead of incremental improvement?”Peter Thiel, Zero to One
  120. “Great companies have secrets: specific reasons for success that other people don't see.”Peter Thiel, Zero to One
  121. “A company must try to disrupt itself, otherwise another company will come along and do it.”ZT
  122. “ALL OF CHAPTER 7.”Peter Thiel, Zero to One
  123. “A business with a good definite plan will always be underrated in a world where people see the future as random.”Peter Thiel, Zero to One
  124. “First dominate a specific niche, and then scale to adjacent markets.”Peter Thiel, Zero to One
  125. “Where can you create or capture ALPHA from the market?”UNKNOWN
  126. “Characteristics of a Monopoly 4) Branding: Monopoly built solely on its own brand.”Peter Thiel, Zero to One
  127. “Characteristics of a Monopoly 3) Economies of Scale: Fixed cost of creating but spread out over sales. Don't be limited by your service or number of workers.”Peter Thiel, Zero to One ★
  128. “Characteristics of a Monopoly 2) Network Effects: Make a product more useful as people use it.”Peter Thiel, Zero to One
  129. “Characteristics of a Monopoly 1) Proprietary Technology: Must be 10 times better than its closest substitute, an order of magnitude.”Peter Thiel, Zero to One
  130. “The value of a business today is the sum of all the money it will make in the future.”Peter Thiel, Zero to One
  131. “Winning is better than losing, but everybody loses when the war isn't one worth fighting.”Peter Thiel, Zero to One
  132. “An imitator is a loser. Sooner or later they will lose.”Peter Thiel, Zero to One
  133. “Competition = allegedly necessary, supposedly valiant, but ultimately destructive.”Peter Thiel, Zero to One
  134. “If the government would have let the oil and gas industries stay as monopolies would we have had more advancements to remove the NEED of those fossil fuels?”ZT ★
  135. “Monopolies deserve their bad reputation - but only in a world where nothing changes.”Peter Thiel, Zero to One
  136. “More times than not the monopoly will treat its workers better due to the control in pricing of their goods, not having cut every corner to make ends meet. In the competitive market the companies must be ruthless. Monopolies can afford to think about things other than money.”Peter Thiel, Zero to One
  137. “If you want to create and capture lasting value, don't build an undifferentiated commodity business.”Peter Thiel, Zero to One
  138. “Monopoly: One company is so good at what it does that no other firm can offer a close substitute.”Peter Thiel, Zero to One
  139. “Perfect Competition: Every firm in a competitive market is undifferentiated and sells the same homogeneous products.”Peter Thiel, Zero to One
  140. “The first step to thinking clearly is to question what we think we know about the past.”Peter Thiel, Zero to One
  141. “Bureaucratic hierarchies move slowly, and entrenched interests shy away from risk.”Peter Thiel, Zero to One
  142. “In a world of scarce resources, globalization without new technology is unsustainable!”Peter Thiel, Zero to One
  143. “The division of our world into 'developed' and 'developing' nations implies the 'developed' world has already achieved the achievable, and poorer nations just need to catch up.”Peter Thiel, Zero to One
  144. “Of course it's easier to copy a model than to make something new. Doing what we already know how to do takes the world from 1 to n, adding more of something familiar. But every time we create something new, we go from 0 to 1! The act of creation is singular, as is the moment of creation, and the result is something fresh and strange.”Peter Thiel, Zero to One
  145. “Most of the ugliness I saw in others was but a reflection of my own nature.”Napoleon Hill, Think and Grow Rich
  146. “Self-analysis Test Questions: Being interrupted is the one habit that people do that annoys me the most. It is because I won't be heard in my full entirety, not just some of what I have to say.”Napoleon Hill, Think and Grow Rich
  147. “Self-analysis Test Questions: I value the privilege of controlling my own thoughts more than material possessions.”Napoleon Hill, Think and Grow Rich
  148. “Self-analysis Test Questions: I learn from all my mistakes, they happened for a reason.”Napoleon Hill, Think and Grow Rich
  149. “Self-analysis Test Questions: I am gaining self-confidence as I grow older and look to continue this growth as I age. I have come a long way but there is still much more to be gained.”Napoleon Hill, Think and Grow Rich
  150. “Self-analysis Test Questions: I am too sarcastic in my conversations, this is from the urge of seeking attention and is unacceptable. This criticism is hurtful whether it be sarcastic or not.”Napoleon Hill, Think and Grow Rich
  151. “An unsettled mind is helpless. Indecision makes an unsettled mind.”Napoleon Hill, Think and Grow Rich
  152. “Criticism is given out too lightly; it is evil, destructive, hurtful, and unnecessary in most instances. It will plant fear and resentment in the human heart but it will not build love or affection.”Napoleon Hill, Think and Grow Rich
  153. “Fears are nothing more than states of mind. Your state of mind is subject to control and direction of the body and mind.”Napoleon Hill, Think and Grow Rich
  154. “The six basic fears: Poverty, Criticism, Ill Health, Loss of Love of Someone, Old Age, Death”Napoleon Hill, Think and Grow Rich
  155. “Roadways we drive on are based on a 'passive optical' experience; being able to read road signs and curves at various distances. So the way to solve autonomous driving isn't by INPUTTING all road speeds, signs, etc. It is by solving the problem of AI learning on passive optical vision as a human would.”Elon Musk ★
  156. “Reasoning by analogy or comparison is just wrong. Down to a first principles level it just doesn't hold up, just like the past doesn't project the future. Don't miss out on an opportunity that could change the world because you are too busy trying to find what it is similar to.”Elon Musk ★
  157. “Knowledge =/= Power. It equates to potential power. It becomes power when it is organized into a definite plan.”Napoleon Hill, Think and Grow Rich
  158. “Knowledge will not attract money unless it is organized and intelligently directed through practical plans of action to the definite end of accumulation of money.”Napoleon Hill, Think and Grow Rich
  159. “Teaching Financial Literacy: 1) Reduce FRICTION. 2) Load as much FUEL as possible. Friction: Don't give people a 'no-action' option; where is there friction that is slowing down the act we want? Fuel: What is their biggest source of motivation? Make these invisible systems visible.”Dan Ariely, Chief Behavioral Officer for Lemonade
  160. “Put yourself out there and make a point to get what you want. Be willing to give up EVERYTHING to get it.”Napoleon Hill, Think and Grow Rich
  161. “I will burn all bridges behind me, and stake my entire future on my ability to get what I want. He left himself no possible way to retreat. He had to win or perish.”Napoleon Hill, Think and Grow Rich
  162. “Failure comes to those who indifferently allow themselves to become failure conscious.”Napoleon Hill, Think and Grow Rich ★
  163. “When faced with defeat the easiest and most logical thing to do is to quit. That is exactly what the majority of people do.”Napoleon Hill, Think and Grow Rich
  164. “A profit should never be taken just for the satisfaction of taking it.”Philip A. Fisher, Developing an Investment Philosophy
  165. “Don't grow complacent on past gains. Continue to build upon your skills and tend to the sheep at hand.”Philip A. Fisher, Developing an Investment Philosophy
  166. “If you can't do something better than others are doing it, don't do it at all.”Dr. Herbert Dow
  167. “Never promote someone who hasn't made some bad mistakes. If you do, you are promoting someone who has NEVER done anything.”Dr. Herbert Dow ★
  168. “To a CEO: What do you consider to be the most important long-range problem facing your company?”Philip A. Fisher, Developing an Investment Philosophy
  169. “All the correct reasoning in the world is of no benefit in stock investment unless it is turned into specific action.”Philip A. Fisher, Developing an Investment Philosophy
  170. “If the fundamentals are genuinely strong, these companies will in time increase earnings not only enough to justify present prices but to justify considerably higher prices.”Philip A. Fisher, Conservative Investors Sleep Well
  171. “Ask yourself, 'What can this particular company do that others would not be able to do quite as well?'”Philip A. Fisher, Conservative Investors Sleep Well
  172. “Treat customers like you would if you were a small startup business.”Philip A. Fisher, Conservative Investors Sleep Well
  173. “There must be a conscious and continuous effort to make sure their company is a good place to work, at all levels.”Philip A. Fisher, Conservative Investors Sleep Well
  174. “The company must recognize that the world in which it is operating is changing at an ever-increasing rate.”Philip A. Fisher, Conservative Investors Sleep Well
  175. “Don't follow the crowd.”Philip A. Fisher, Common Stocks and Uncommon Profits
  176. “Don't forget to consider time as well as price in buying a true growth stock.”Philip A. Fisher, Common Stocks and Uncommon Profits
  177. “Don't forget history doesn't predict the future, that's illogical.”Philip A. Fisher, Common Stocks and Uncommon Profits
  178. “Don't be afraid to buy on a war scare.”Philip A. Fisher, Common Stocks and Uncommon Profits
  179. “Don't overstress diversification.”Philip A. Fisher, Common Stocks and Uncommon Profits
  180. “Don't quibble over fractions and pennies.”Philip A. Fisher, Common Stocks and Uncommon Profits
  181. “Don't assume that the high price at which a stock may be selling in relation to earnings is necessarily an indication that further growth in those earnings has largely been already priced in.”Philip A. Fisher, Common Stocks and Uncommon Profits
  182. “Don't buy just because you like the 'tone' of the annual report.”Philip A. Fisher, Common Stocks and Uncommon Profits
  183. “Don't ignore a good stock just because it is traded 'over the counter.'”Philip A. Fisher, Common Stocks and Uncommon Profits
  184. “Don't buy into promotional companies.”Philip A. Fisher, Common Stocks and Uncommon Profits
  185. “Don't let a bad company mask its lack of creativity and vision with a consistent paying dividend. If the management is bad, it's still a bad investment, no matter how long the dividend has been paid.”ZT
  186. “Money is just an information system for the allocation of labor.”Elon Musk ★
  187. “Misconceptions of who benefits from dividends: Like a farmer who rushes his magnificent livestock to market the minute he can sell them rather than raising them to the point where he can get the maximum price above his costs.”Philip A. Fisher, Common Stocks and Uncommon Profits
  188. “Misconceptions of who benefits from dividends: Management teams get put into a situation where they have to continue the dividend, even if they find a better opportunity to spend earnings, for fear of losing long term shareholders who rely on that dividend.”Philip A. Fisher, Common Stocks and Uncommon Profits
  189. “Misconceptions of who benefits from dividends: A fast growing company with great management will out-pace even a high yield with ease.”Philip A. Fisher, Common Stocks and Uncommon Profits
  190. “Misconceptions of who benefits from dividends: If it's the right company and you are just doing a DRIP method then the dividend is losing you upwards of 20% in taxes.”Philip A. Fisher, Common Stocks and Uncommon Profits
  191. “Good management teams DON'T just pile up cash.”Philip A. Fisher, Common Stocks and Uncommon Profits
  192. “Managements with inefficient and sub-standard operations do NOT meet the 15 Points.”Philip A. Fisher, Common Stocks and Uncommon Profits
  193. “The stock ran up, it can't go up anymore... Is it still the right company?”Philip A. Fisher, Common Stocks and Uncommon Profits
  194. “Reasons to Sell: 1. A mistake has been made in purchasing. 2. A deteriorating business or losing its 15 points. 3. Opportunities for attractive investments are hard to find.”Philip A. Fisher, Common Stocks and Uncommon Profits
  195. “Postponing an attractive purchase because of fear of what the general market might do will, over the years, prove very costly.”Philip A. Fisher, Common Stocks and Uncommon Profits
  196. “Companies that are the most desirable: Working on the frontiers of technology. Various new products and processes.”Philip A. Fisher, Common Stocks and Uncommon Profits
  197. “It is important to view knowledge as a sort of semantic tree - make sure you understand the fundamental principles, i.e. the trunk and big branches, before you get into the leaves/details or there is nothing for them to hang on to.”Elon Musk ★
  198. “Does the company have a management of unquestionable integrity?”Philip A. Fisher, Common Stocks and Uncommon Profits
  199. “Does the management talk freely to investors about its affairs when things are going well but clam up when troubles and disappointments occur?”Philip A. Fisher, Common Stocks and Uncommon Profits
  200. “In the foreseeable future will the growth of the company require sufficient equity financing so that the larger number of shares then outstanding will largely cancel the existing stockholders' benefit from this anticipated growth?”Philip A. Fisher, Common Stocks and Uncommon Profits
  201. “Does the company have a short-range or long-range outlook in regard to profits?”Philip A. Fisher, Common Stocks and Uncommon Profits
  202. “Are there other aspects of the business somewhat peculiar to the industry involved, which will give the investor important clues as to how outstanding the company may be in relation to its competition?”Philip A. Fisher, Common Stocks and Uncommon Profits
  203. “How good are the company's cost analysis and accounting controls?”Philip A. Fisher, Common Stocks and Uncommon Profits
  204. “Does the company have depth to its management?”Philip A. Fisher, Common Stocks and Uncommon Profits
  205. “Does the company have outstanding executive relations?”Philip A. Fisher, Common Stocks and Uncommon Profits
  206. “Does the company have outstanding labor and personnel relations?”Philip A. Fisher, Common Stocks and Uncommon Profits
  207. “What is the company doing to maintain or improve profit margins?”Philip A. Fisher, Common Stocks and Uncommon Profits
  208. “Does the company have a worthwhile profit margin?”Philip A. Fisher, Common Stocks and Uncommon Profits
  209. “Does the company have an above-average sales organization?”Philip A. Fisher, Common Stocks and Uncommon Profits
  210. “How effective are the company's research and development efforts in relation to its size?”Philip A. Fisher, Common Stocks and Uncommon Profits
  211. “Does the management have a determination to continue to develop products or processes that will further increase total sales when attractive product lines have largely been exploited?”Philip A. Fisher, Common Stocks and Uncommon Profits
  212. “Does the company have products or services with sufficient market potential to make possible a sizeable increase in sales for at least several years?”Philip A. Fisher, Common Stocks and Uncommon Profits
  213. “There isn't a single hand-picked 20-year period where the S&P500 has lost money.”ZT
  214. “80% of Millionaires are 1st time family Millionaires.”ZT
  215. “Financial 'experts' hid bad performance by removing them from the dataset.”Ramit Sethi, I Will Teach You To Be Rich
  216. “Be a deadbeat to the credit card companies.”Ramit Sethi, I Will Teach You To Be Rich
  217. “Credit Score Breakdown: Payment History - 35%, Amounts Owed - 30%, Length of History - 15%, New Credit - 10%, Types of Credit - 10%.”Ramit Sethi, I Will Teach You To Be Rich
  218. “Every credit card you own should have automatic payments setup for the full amount.”Ramit Sethi, I Will Teach You To Be Rich
  219. “Only sell when the STORY changes. Buy as if you will hold the company forever.”Danielle Town, Invested
  220. “Be ready to run outside with a washtub when it's raining gold.”Warren Buffett ★
  221. “Avoid regret, but ruthlessly assess why you made that mistake.”Danielle Town, Invested ★
  222. “Margin of Safety - A price below the company's value that will protect us from most mistakes.”Danielle Town, Invested
  223. “Invest in a business an idiot could run, one day an idiot will.”Danielle Town, Invested
  224. “Moat #5: Price A company is the low-cost provider because it can make something the cheapest. Costco can undercut almost all retailers because of how it buys/markets/sells products.”Danielle Town, Invested
  225. “Moat #4: Secrets Patents, trade secrets, or intellectual property. Similarly, something that isn't patented so that people can't reverse engineer it.”Danielle Town, Invested
  226. “Moat #3: Toll Bridge The only product in a big niche. Typically via government regulation.”Danielle Town, Invested
  227. “Moat #2.5: Network Effects If your friend group or market is all using the same thing you won't change to leave them.”Danielle Town, Invested
  228. “Moat #2: Switching Difficult/expensive/painful to switch away. Apple iPhone, Laptop, iPad = you aren't buying a Samsung desktop.”Danielle Town, Invested
  229. “Moat #1: Brand Sometimes created by being the first mover. The industry identified with them.”Danielle Town, Invested
  230. “Moat - A competitive advantage that cannot be separated from their business and is difficult and/or expensive to overcome as a competitor or consumer.”Danielle Town, Invested
  231. “Circle of Competence: What do I vote for with my money? What am I passionate about? Where do I make my money?”Danielle Town, Invested ★
  232. “An Event - An unexpected, yet temporary and rectifiable, disaster that creates short-to-medium term uncertainty about the cash flow of a company.”Danielle Town, Invested
  233. “Efficient Market Hypothesis - The market constantly prices in information, therefore it is always 'accurate' to value.”Danielle Town, Invested
  234. “Vote for companies that have a mission to change the world for the better, not just the short-term bottom dollar.”Danielle Town, Invested
  235. “As a consumer, you vote every single day with your dollars. If you bought organic, it encouraged more organic.”Danielle Town, Invested
  236. “Your NUMBER is the amount of money you need saved before you can quit your job, if you want to.”Danielle Town, Invested
  237. “Conscious learning becomes unconscious knowledge.”Danielle Town, Invested
  238. “You have to invest just to tread water. Saving loses you 3% every year.”Danielle Town, Invested
  239. “The basic ideas of investing are to look at stocks as businesses, use market fluctuations to your advantage, and seek a Margin of Safety.”Danielle Town, Invested
  240. “Small people remain small because they think small; act alone or don't act at all.”Robert T. Kiyosaki, Rich Dad Poor Dad
  241. “Buy the pie, and cut it in pieces. Most people look for what they can afford, so they look too small.”Robert T. Kiyosaki, Rich Dad Poor Dad
  242. “Don't wants: to be a slave to my job. to miss out on the world. to miss out on my kids' lives. to work for money.”Robert T. Kiyosaki, Rich Dad Poor Dad ★
  243. “There is gold everywhere. Most people are not trained to see it.”Robert T. Kiyosaki, Rich Dad Poor Dad
  244. “If I pay myself first, I get financially stronger, mentally and fiscally.”Robert T. Kiyosaki, Rich Dad Poor Dad
  245. “If I had paid myself last, I would have felt no pressure, but I'd be broke.”Robert T. Kiyosaki, Rich Dad Poor Dad
  246. “Pay yourself FIRST.”Robert T. Kiyosaki, Rich Dad Poor Dad
  247. “How can I afford to never work again?”Robert T. Kiyosaki, Rich Dad Poor Dad
  248. “Overcoming Laziness - Don't be busy to stay busy, as a way of avoiding something you do not want to face.”Robert T. Kiyosaki, Rich Dad Poor Dad ★
  249. “Don't take risk advice from someone who hasn't dealt with that risk.”Robert T. Kiyosaki, Rich Dad Poor Dad
  250. “Overcoming Cynicism - Our doubts often paralyze us.”Robert T. Kiyosaki, Rich Dad Poor Dad
  251. “You play to win the game.”ZT
  252. “Failure inspires winners. Failure defeats losers.”Robert T. Kiyosaki, Rich Dad Poor Dad
  253. “Everyone wants to go to Heaven, but no one wants to die.”Robert T. Kiyosaki, Rich Dad Poor Dad
  254. “I have never met a rich person who has never lost money. If you hate risk and worry, start early.”Robert T. Kiyosaki, Rich Dad Poor Dad
  255. “Seek work for what you'll learn, not what you'll earn.”Robert T. Kiyosaki, Rich Dad Poor Dad ★
  256. “Workers work hard enough to not be fired, and owners pay just enough so that workers won't quit.”Robert T. Kiyosaki, Rich Dad Poor Dad
  257. “Don't let the only skill you know to make money be to 'work hard'.”Robert T. Kiyosaki, Rich Dad Poor Dad
  258. “Learn how to put the pieces together. 1. Find an opportunity that everyone else missed. 2. Raise money. 3. Organize smart people.”Robert T. Kiyosaki, Rich Dad Poor Dad
  259. “Winners are not afraid of losing. But losers are. Failure is part of the process of success. People who avoid failure also avoid success.”Robert T. Kiyosaki, Rich Dad Poor Dad
  260. “The problem with 'secure' investments is that they are often sanitized, that is, made so safe that the gains are less.”Robert T. Kiyosaki, Rich Dad Poor Dad
  261. “Plant seeds in your asset column.”Robert T. Kiyosaki, Rich Dad Poor Dad
  262. “The single most powerful asset we all have is our mind. If it is trained well, it can create enormous wealth.”Robert T. Kiyosaki, Rich Dad Poor Dad
  263. “Money is not REAL.”ZT
  264. “Don't just sit there and wait for the right opportunity to come your way.”Robert T. Kiyosaki, Rich Dad Poor Dad
  265. “It was full of turmoil, and it was exciting.”Robert T. Kiyosaki, Rich Dad Poor Dad
  266. “Each dollar in my asset column is a great employee, working hard to make more employees and buy the boss a new Porsche.”Robert T. Kiyosaki, Rich Dad Poor Dad
  267. “Invest in companies you wish you could buy, instead of just invest in.”Robert T. Kiyosaki, Rich Dad Poor Dad
  268. “An employee with a safe, secure job, without financial aptitude, has no escape.”Robert T. Kiyosaki, Rich Dad Poor Dad
  269. “Keep your day job, be a great hardworking employee, but keep building that asset column.”Robert T. Kiyosaki, Rich Dad Poor Dad
  270. “Acquire assets you LOVE. If you don't love it, you won't take care of it.”Robert T. Kiyosaki, Rich Dad Poor Dad
  271. “Financial struggle is often the result of people working all their lives for someone else.”Robert T. Kiyosaki, Rich Dad Poor Dad
  272. “Don't confuse your profession with your business.”Robert T. Kiyosaki, Rich Dad Poor Dad
  273. “I'm not in the hamburger business. My business is real estate. Now the largest single owner of real estate in the world, more than the Catholic Church.”Ray Kroc, McDonald's
  274. “Wealth is a person's ability to survive so many number of days forward. If I stopped working today, how long could I survive?”Robert T. Kiyosaki, Rich Dad Poor Dad
  275. “Don't let your expenses grow with your income.”Robert T. Kiyosaki, Rich Dad Poor Dad
  276. “Schools are designed to create good employees, instead of employers.”Robert T. Kiyosaki, Rich Dad Poor Dad
  277. “An intelligent person hires people who are more intelligent than they are.”Robert T. Kiyosaki, Rich Dad Poor Dad
  278. “The fear of being different prevents most people from seeking new ways to solve their problems.”Robert T. Kiyosaki, Rich Dad Poor Dad
  279. “If you have dug yourself into a hole... stop digging.”Robert T. Kiyosaki, Rich Dad Poor Dad
  280. “Financial Aptitude - what you do with your money once you make it.”Robert T. Kiyosaki, Rich Dad Poor Dad ★
  281. “Money only accentuates the cash-flow pattern running in your head.”Robert T. Kiyosaki, Rich Dad Poor Dad
  282. “Don't be too proud to admit something doesn't make sense.”Robert T. Kiyosaki, Rich Dad Poor Dad ★
  283. “Rich people acquire assets. The poor and middle class acquire liabilities that they think are assets.”Robert T. Kiyosaki, Rich Dad Poor Dad
  284. “A job is only a short-term solution to a long-term problem.”Robert T. Kiyosaki, Rich Dad Poor Dad
  285. “Learn to use your emotions to think, not think with your emotions.”Robert T. Kiyosaki, Rich Dad Poor Dad
  286. “You wanted to win, but the fear of losing was greater than the excitement of winning.”Robert T. Kiyosaki, Rich Dad Poor Dad
  287. “You're only poor if you give up.”Robert T. Kiyosaki, Rich Dad Poor Dad
  288. “Learn from the push [of life] and move on.”Robert T. Kiyosaki, Rich Dad Poor Dad
  289. “There is a difference between being poor and being broke. Broke is temporary. Poor is eternal.”Robert T. Kiyosaki, Rich Dad Poor Dad
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The books behind the quotes

Open the bookshelf

About the quote bank project

Every milestone, by year.

The whole story since 2020, newest first: 14 milestones. Filter by type, and open any line for the detail.

2027

  1. Early Writing Publish the Book Through ZT, LLC

    Early 2027

    Complete the manuscript and publish the book through Amazon KDP and this website, turning the project into useful work that can reach and serve readers.

  2. Jan Licensure Civil PE Exam — Scheduled

    January 2027

    Preparing to sit for the Civil Principles and Practice of Engineering exam, an important step toward PE licensure and expanded professional responsibility.

2026

  1. Present Writing Writing the Book — ZT, LLC

    Present

    Writing and preparing the book for publication through ZT, LLC, the small Pensacola company I set up to publish it and to hold long-term projects.

  2. Jul Writing Section I of the Book Completed

    July 2026

    Completed the first section of the book, establishing the foundation for the larger manuscript and its eventual publication through ZT, LLC.

  3. May Education B.S. Mechanical Engineering

    May 2026

    Graduated from the University of West Florida with a mechanical engineering degree, strengthening systems thinking, technical rigor, and practical problem-solving.

  4. Jan Life Married the Love of My Life

    January 2026

    Said "I do" to the woman that will forever be my endurance. Fortitudine Vincimus Mrs. Taylor

2025

  1. Dec Licensure Fundamentals of Engineering Exam — Passed

    December 2025

    Passed the FE exam and became an Engineer Intern (EI), marking a major milestone on the long-term path toward Professional Engineer licensure.

  2. Jul Work Civil Engineering Designer — Mullins, LLC

    July 2025 – Present

    Designing land-development infrastructure packages — roadway layout, site grading, stormwater systems, and utility plans — and managing submittals, utility coordination, and permitting milestones across concurrent developments.

  3. Jun Life Proposed to Mrs. Taylor

    June 2025

    Asked the love of my life if she wanted to keep this journey going forever. She said 'Yes' and we couldn't stop smiling.

2024

  1. Jul Life Purchased First Home

    July 2024

    Purchased my first home at the age of 25 in Pensacola, FL. Laying a foundation to start a family and begin building equity in a home and city I love.

2021

  1. May Work Designer — McKim & Creed

    May 2021 – July 2025

    Supported land-development and municipal utility projects under licensed Professional Engineers, managing production for 10+ concurrent water, wastewater, storm drainage, and commercial site projects and resolving utility conflicts before construction.

2020

  1. Dec Education B.S. Mathematics

    December 2020

    Graduated with a mathematics degree and a minor in statistics, building the analytical structure, discipline, and reasoning that still inform my work.

  2. Sep Life Started Dating Mrs. Taylor

    September 2020

    Made the girl of my dreams my girlfriend. A moment that changed my life forever.

  3. Jul Work CAD Drafter — FlynnBuilt

    July 2020 – May 2021

    Drafted for a Pensacola custom home builder, developing 20+ home elevations and floor plans and cutting design turnaround time by 50%.

Podcasts with friends

Long-form conversation: a weekly NBA show, and an interview show that keeps a dynasty league connected all year.

2 projects

Best Ball & the data behind it

A hobby that turned into a research habit — a season-by-season archive plus the spreadsheets and models I use to draft.

5 projects

Apps

Web apps I’ve built: two for my leagues, and two tools for land-development work that are still in development.

4 projects

  • Web ApplicationDraft the Stars fantasy draft board showing team columns, drafted dancers, and rankings

    DWTS Fantasy League · 2026

    Draft the Stars

    A custom Dancing with the Stars fantasy-draft application with a visual snake-draft board, locked team rosters, weekly scoring, elimination tracking, and live rankings.

  • Web ApplicationBet Tracker dashboard with summary cards for tickets, total staked, potential payout, record and closing-line value, above a stake versus payout chart

    Sports Betting · 2026

    Bet Tracker

    A season-long sports-bet tracker for player props, win totals, futures and parlays. It refreshes from ESPN every hour, scores each bet's pace, and tracks closing-line value.

  • Web Application

    In development

    Parcel Filter

    A map tool that sorts Northwest Florida parcels by acreage, vacancy, zoning, flood zone, and utilities, using live public county data.

  • Mobile Web App

    In development

    Tree Survey App

    An offline phone app that logs trees with averaged GPS and exports Civil 3D points, paired with a tree protection and mitigation calculator.

Projects

Things I make and sell through ZT, LLC: study and spreadsheet tools, and a children’s picture book series.

2 projects

  • Digital Products

    Live on Gumroad

    Digital products

    Study guides and spreadsheet tools from civil work: PE exam prep, estimating and land development, and real estate investing analyzers.

  • Children’s Books

    Book 1 in progress

    STEM picture book series

    Read-aloud picture books for ages 4–7 about how bridges, roads, and stormwater work, by Zachery A. Taylor and published by ZT, LLC.